How Can You Stand Out in an Overcrowded Marketplace?To become more visible and be known as the go-to person in your industry you need to become a published author.After all, everyone wants to do business with 'the person that wrote the book.'A published book earns you instant trust and credibility with potential clients. It puts you on a pedestal, immediately differentiating you as a leader in your industry, an Author-ity.In Author-ity you will discover: - Why your book is the new 'business card' and a leveraged asset - Why you don't need to be a writer to be an author - The F.A.S.T system to publishing your book - How to supersize your success with a skinny book - How to monetise your message - How to create a business and a brand you love with a book - Why growing your business has nothing to do with how many books you sell.