Start with What Works helps you to create and lead new growth opportunities for your business using the resources you already have at hand. You'll find out how to use the people, customers, relationships, intellectual property and know-how you have first, before making expensive and potentially risky investments.
Start With What Works shows you a faster way to grow your business by using the resources, people and customers you already have at hand.
When trying to grow, managers often look outside the organisation for something new. This can create complexity and confusion, and demotivate the people who are in the business already. With practical tools and templates and a variety of new mindsets to adopt from real-life examples,you'll discover ten principles you need to:
• Understand why it's often quicker, cheaper and safer to look more closely at what you have already
• Create growth using existing resources before making risky new investments
• Recognise overlooked assets and activate their potential to accelerate your business
Don't start over, start with what works.
Start with What Works helps you to create new growth opportunities using the resources you already have at hand. It sounds obvious but frequently, managers discount the value of their familiar resources, and instead, they look outside for something new. This can demotivate employees and be costly in terms of money and time.
It’s often a lot quicker, cheaper and safer to see your existing resources with fresh eyes. This book shows you how to recognise overlooked potential in existing resources, and how to flip the right switches to activate that potential.
Covering ten lessons you can use for a variety of situations, each will feature a case study and a new mindset to adopt. With practical tools and templates, each will trigger fruitful discussions and insights for your organisation.
You’ll learn how to apply them to the situations you face, so that you can identify new opportunities, and turn those opportunities into action.