Cause a Disturbance

Ken Tencer

• 15 oktober 2013
• 9781614489931

Samenvatting:

Whether your business is in transition or simply looking for an innovative spark, give it a lift with Cause a Disturbance. This book will show you how innovation can change your business in simple steps by walking you through The 90% Rule®: a straightforward philosophy that drives you to constantly ask "What's the next 10%? What's the next product, service, or process improvement that will create a continuously engaged customer base and strengthen my brand?" Business success today is about causing a disturbance-disrupting the status quo, discovering different, shifting markets, stimulating growth, and delighting customers. Innovation is meant to build, strengthen, and sustain a company's relationship with its customers. Period. From this all things flow-brand, reputation, growth. Cause a disturbance in the way you think about innovation as you open your mind to the possibilities-and simplicity-of being innovative every day.