The Neuromarketing Edge

T.S. AVINI

• 10 september 2025
• 9791223964668

Samenvatting:

Dive into "The Neuromarketing Edge" where the fusion of neuroscience and marketing unveils subconscious pathways that drive consumer behavior. Discover how to influence buying decisions by understanding the hidden forces behind them. Explore:
- Emotional triggers that dictate purchasing actions and how brands can leverage these emotions.
- The role of sensory marketing in creating a multi-sensory brand experience that resonates on a deeper level.

Harness the latest in cognitive neuroscience and technology to decode the consumer brain, paving the way for highly personalized marketing strategies that convert. With compelling case studies and insights into future trends, this book equips you with the tools to innovate and stay ahead in the digital age. From ethical considerations to practical implementation tactics, "The Neuromarketing Edge" is a transformative blueprint for modern marketers. Embrace the science of subconscious cues and drive your business to new heights. Act now and transform the way you connect with your audience!